Canada’s Lululemon Partners With National Football League
Canada’s Lululemon Athletica is partnering with the National Football League in a new apparel deal.
Lululemon will launch an apparel collection for all 32 NFL football teams, including men’s and women’s NFL apparel and accessories, on Oct. 28.
Lululemon has been pushing into sports apparel, with partnerships with the NHL, and endorsement deals with Max Homa, Frances Tiafoe, and Connor Bedard, and Lewis Hamilton.
The push into sports apparel comes as Lululemon’s traditional business struggles with slowing sales.
No comment.
Author’s summary: Lululemon partners with NFL.
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